Author: Max Tomlinson

This case study is about Pappy & Co who recently used Conjura to improve their marketing precision and operational efficiency.

Naturecan is an eco-friendly UK Cannabidiol (CBD) brand on a mission to improve sleep quality, reduce anxiety and bring balance to the minds and bodies of its consumers.

Wild Cosmetics optimized their stock forecasting using Conjura’s analytics platform. By integrating product and fulfillment data, they gained daily insights into SKU performance, improving their stock forecasting accuracy and pricing strategy. This enhanced their pick and pack operations, sped up fulfillment, and informed a data-driven discounting strategy, leading to better customer acquisition and retention.

Infinity Nation optimized Furniturebox’s Google Ads using Conjura’s advanced data analysis. Initially facing suboptimal results and transparency issues, Conjura enabled precise ad group targeting, leading to a 48% revenue increase with a 45% budget rise. Key benefits included improved scalability, flexibility, and reduced complexity, showcasing Conjura’s impact in digital marketing.

Saint + Sofia optimized customer acquisition using Conjura’s data analytics platform. By gaining visibility into customer, marketing, and product performance, they identified key acquisition products and channels, improved customer satisfaction, and maintained ROAS. This led to a 20% increase in AOV year on year and a compound annual growth rate (CAGR) over 50%.