David Perry: Growth through Partnerships
By not partnering with complementary brands on your Shopify store, you’re driving people off your page to shop elsewhere. David Perry chatted to us about how brands and influencers can benefit from a novel approach to partnerships.
Episode #25: July 21, 2022
Growth through Partnerships: Scaling with complementary brands with David Perry
TikTok Ad Formats and Recommendations in 2022
A complete guide to TikTok ad formats, specifications, and recommendations so that your business can crush its TikTok advertising in 2022.
Kathleen Booth: Looking Beyond ROAS
ROAS, while an important metric, isn’t the end-all be-all of marketing success. A more holistic view of overall profitability is what matters, according to Kathleen Booth.
Episode #24: July 7, 2022
Looking Beyond ROAS: A more holistic view of success in eCommerce with Kathleen Booth
Installing a Facebook (Meta) Pixel on your Shopify Store
Discover how you can get set up with a Facebook Pixel on your Shopify store in less than 5 minutes.
3 Agency Expert Tips for Top eCommerce Digital Marketing Performance
Looking to increase your digital marketing performance? We’ve summed up 3 expert tips that you can action now to scale with online ads.
Valentin Radu: Customer Value Optimization
Marketing can be used for both aquisition and retention. Keeping your existing customer happy and shopping is what Customer Value Optimization is all about.
5 Exciting Shopify Updates for Better Ads
Shopify updates are a big deal for shop owners, so we’ve summed up the news that will have the biggest impact on marketing.
Episode #23: June 23, 2022
Customer Value Optimization: Methods for increasing CLV with Valentin Radu
