Giving you the Edge: Email Marketing
Customers subscribed to your email list for a reason. Be genuine, be yourself and follow these amazing email marketing tips to boost engagement!
Customers subscribed to your email list for a reason. Be genuine, be yourself and follow these amazing email marketing tips to boost engagement!
Automation allows for the improved performance and productivity necessary for your business as it scales. Implement these 3 expert tips right now!
Oftentimes there is a bit of a disconnect between marketers and data analysts, but given the increasing importance of data-driven marketing it’s more crucial than ever for them to learn to speak the same language. On this episode of Optily Radio, we talk all things data visualization.
Digital Marketing is a field that is constantly shifting–some might say shifting under our feet almost! You’ve got to keep up with all the changes to have the edge over your competitors.
As marketers, we see tables upon tables of data all the time. While the information is there, the way it’s presented is often more important to help us (and our higher ups) process it and make decisions.
Are audiences the new keyword? Last week’s guest on Optily Radio, Jon Kagan, thinks so.
Is your site ready for Google’s front page? Google Core Web Vitals could be the lifeline your website needs to rank high in paid search advertising.
Two extremely powerful analytics tools go head-to-head. Is Google Analytics right for your business or would you benefit more from a solution like Optily?
The biggest question in the advertising world finally answered: Should your business advertise using paid social or paid search?
Books give you the opportunity to learn the tried and true evergreen strategies to base your marketing efforts around. We’ve curated a list of the best Facebook Advertising Books for your 2022 reading list.
Stay up-to-date on platform changes, digital marketing tactics, and industry news. We promise we won’t spam!
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