Episode #25: July 21, 2022

Growth through Partnerships: Scaling with complementary brands with David Perry

TikTok Ad Formats and Recommendations in 2022

A complete guide to TikTok ad formats, specifications, and recommendations so that your business can crush its TikTok advertising in 2022.

Kathleen Booth: Looking Beyond ROAS

ROAS, while an important metric, isn’t the end-all be-all of marketing success. A more holistic view of overall profitability is what matters, according to Kathleen Booth.

Episode #24: July 7, 2022

Looking Beyond ROAS: A more holistic view of success in eCommerce with Kathleen Booth

Installing a Facebook (Meta) Pixel on your Shopify Store

Discover how you can get set up with a Facebook Pixel on your Shopify store in less than 5 minutes.

3 Agency Expert Tips for Top eCommerce Digital Marketing Performance

Looking to increase your digital marketing performance? We’ve summed up 3 expert tips that you can action now to scale with online ads.

Valentin Radu: Customer Value Optimization

Marketing can be used for both aquisition and retention. Keeping your existing customer happy and shopping is what Customer Value Optimization is all about.

5 Exciting Shopify Updates for Better Ads

Shopify updates are a big deal for shop owners, so we’ve summed up the news that will have the biggest impact on marketing.

Episode #23: June 23, 2022

Customer Value Optimization: Methods for increasing CLV with Valentin Radu

Best Marketing Tools for Shopify Businesses

It can be hard to decide on an app from so many options for marketing tools for Shopify, so we’ve summarized our top picks to help.