Shopify Commerce Trends 2023: An Overview
The Shopify Commerce Trends Report for 2023 has been released and in this article, we break down the key points that your business needs!
Top 3 Shopify Marketing Apps for 2023
As we get close to ringing in the New Year, we’re covering 3 Shopify marketing apps that would be helpful to have in your toolkit for 2023.
Shopify Audiences and Google Ads
Shopify Audiences lets you connect your Google Ads account to the Shopify ecosystem expanding your eCommerce business cross-platform strategy.
The New Optily Shopify App is Live
The sales supercharger for your Shopify store is here!
Marketing Efficiency Ratio: Why It’s So Important on Shopify
Discover what a Marketing Efficiency Ratio is and why it’s important for Shopify store owners looking to scale.
How to Use Buyer Personas to Guide Your Ad Targeting
“Imagine your customer is your best friend—listen to their concerns, be a shoulder to lean on, and then shift the focus from what went wrong to how you can help make it right” – Rachel Hogue.
Google Ending Similar Audiences: Will your marketing be affected?
In May 2023, Google will no longer generate Similar Audiences. Find out what this means for your business marketing strategy today!
Reengaging Your Existing Shopify Customers
As ad prices increase, so does the cost of new customers. Are you doing all you can to reengage your existing customers to purchase again?
Using Facebook Advantage+ to Grow your Shopify Store
Facebook Advantage+ can be a useful marketing tool for all businesses looking to grow their Shopify store in 2022.
Klaviyo Black Friday Email Strategy for Shopify
With Black Friday approaching fast, do you have your Klaviyo email strategy optimized to maximize sales on your Shopify store?
