Throughout the year we’ve had experts on our podcast and collaborated with partners across the eCommerce and marketing sectors. Many of them have had great insights into ways SMBs can stand out during the holiday season.
We’ve put together a sharable infographic with our top 5 expert tips for success this Black Friday.
If you’re looking for a bit more from these experts, take a look at our podcast episodes with Tom Baker and Chase Clymer. And make sure to check out our collaborative whitepaper: The 2021 Black Friday Toolkit.
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About the author
Katarina, known among friends and colleagues as Nina, is passionate about marketing, branding, and copywriting. She hosts Optily Radio, the bi-weekly podcast on eCommerce marketing. Nina moved from California to Dublin, Ireland to undertake an MSc in Digital Marketing Strategy at Trinity Business School in 2018 and has stayed there (for the great weather ☔) ever since.
Katarina (Nina) WhiteB2B Content Marketing Manager at Optily 
Katarina, known among friends and colleagues as Nina, is passionate about marketing, branding, and copywriting. She hosts Optily Radio, the bi-weekly podcast on eCommerce marketing. Nina moved from California to Dublin, Ireland to undertake an MSc in Digital Marketing Strategy at Trinity Business School in 2018 and has stayed there (for the great weather ☔) ever since.
